Lexus has begun an Ad campaign to show their veteran status in manufacturing hybrid vehicles (obviously since 2004). When you visit ESPN.com the first thing you see is a page from 2004, and the rest is history (pun intended).
3.30.2010
3.23.2010
Honda's Troll Ad
My bestfriend and I used to laugh hysterically at this commercial.
Comedy is one of the best "hooks" in on screen advertising...actually in advertising, period.
3.11.2010
3.10.2010
MasterCard's "Priceless" Ad Campaign
MasterCard does a great job coming up with a campaign and a slogan that ANYONE can remember...and even make it into their own...
3.08.2010
Classic Advertising: Sidewalk Chalk
SGA Elections are in the air at the University of Alabama. That means campaign staff are out and about passing out flyers, stickers, buttons, cups, bottle openeners, coozies, etc. It also means that no matter what sidewalk you're on, you're sure to see a "chalked advertisiment" for a candidate. With all the chalking going on it's possible for one to be overlooked...Unless they look like this
This chalk art/advertising is sure to get anyone's attention. Also, great timing with the release of Disney's Alice and Wonderland
This chalk art/advertising is sure to get anyone's attention. Also, great timing with the release of Disney's Alice and Wonderland
Labels:
advertising,
Alice and Wonderland,
Chalking,
marketing,
SGA
UPS White Board Commercials
UPS uses a strong, creative visual advertisement to convey their message.
The white board gives the commercial a classroom feel, but the "transforming drawings" relaxes the tone of the commercial and allows for pertinent information to be relayed to the viewer effortlessly.
Labels:
advertising,
commercials,
marketing,
UPS,
white board
3.04.2010
Ebony Magainze: Sade
The best advertisement for magazines: their magazine covers. This one is sensational.
The dark font and dark background combined with Sade's dark hair and light skin complexion definitely makes this cover stand out on the screen...and undoubtedly on the newstands too.
"Run Through The Wall" by Nike
This literally made me gasp when I saw it.
Excellent use of architecture to draw attention to the brand name.
Thanks to The Relax for this post.
Labels:
advertising,
billboards,
marketing,
Nike,
running,
sports
3.02.2010
Good thought. Bad Execution??
Back in 2001 Macy Grey promoted her new album in an extremely "high visibility" area.
It's a good thought, but it may be done in poor taste. One thing you don't want to do with advertising is repel the customer.
But you know what they say, "No publicity is bad publicity"
Labels:
advertising,
album release,
Grammys,
Macy Gray,
marketing
3.01.2010
The Original "Got Milk" Commercial
Microsoft's "I'm a PC" Ad Campaign
After Apple uses this Ad campaing to make Microsoft seem "uncool" this is Microsoft's attempt to make it's "Windows" software suite seem people friendly.
Subscribe to:
Posts (Atom)