Lexus has begun an Ad campaign to show their veteran status in manufacturing hybrid vehicles (obviously since 2004). When you visit ESPN.com the first thing you see is a page from 2004, and the rest is history (pun intended).
3.30.2010
3.23.2010
Honda's Troll Ad
My bestfriend and I used to laugh hysterically at this commercial.
Comedy is one of the best "hooks" in on screen advertising...actually in advertising, period.
3.11.2010
3.10.2010
MasterCard's "Priceless" Ad Campaign
MasterCard does a great job coming up with a campaign and a slogan that ANYONE can remember...and even make it into their own...
3.08.2010
Classic Advertising: Sidewalk Chalk
SGA Elections are in the air at the University of Alabama. That means campaign staff are out and about passing out flyers, stickers, buttons, cups, bottle openeners, coozies, etc. It also means that no matter what sidewalk you're on, you're sure to see a "chalked advertisiment" for a candidate. With all the chalking going on it's possible for one to be overlooked...Unless they look like this
This chalk art/advertising is sure to get anyone's attention. Also, great timing with the release of Disney's Alice and Wonderland
This chalk art/advertising is sure to get anyone's attention. Also, great timing with the release of Disney's Alice and Wonderland
Labels:
advertising,
Alice and Wonderland,
Chalking,
marketing,
SGA
UPS White Board Commercials
UPS uses a strong, creative visual advertisement to convey their message.
The white board gives the commercial a classroom feel, but the "transforming drawings" relaxes the tone of the commercial and allows for pertinent information to be relayed to the viewer effortlessly.
Labels:
advertising,
commercials,
marketing,
UPS,
white board
3.04.2010
Ebony Magainze: Sade

The best advertisement for magazines: their magazine covers. This one is sensational.
The dark font and dark background combined with Sade's dark hair and light skin complexion definitely makes this cover stand out on the screen...and undoubtedly on the newstands too.
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